Privacy policy
Privacy Policy
Last updated: 13 October 2026
1. Who we are
This Privacy Policy explains how FLARRS Limited ("FLARRS", "we", "us" or "our") collects, uses, stores and shares your personal information when you visit our website, place an order, contact us or otherwise interact with our services.
FLARRS Limited is the data controller responsible for your personal information.
Our details
-
Registered company name: FLARRS Limited
-
Company number: NI698301
-
Registered office: 59 (Subway) Church Place, Lurgan, Craigavon, Northern Ireland, BT66 6HD
-
Email: hello@flarrs.com
-
Website: www.flarrs.com
In this policy, "you" refers to anyone who visits our website, buys our products or contacts us.
2. Personal information we collect
The information we collect depends on how you interact with FLARRS. It may include:
Contact information
Your name, email address, telephone number and billing or delivery address.
Order information
The products you purchase, order details, delivery information, payment status, returns and exchanges.
Payment information
Payments are processed through the payment providers available at checkout. We receive information needed to confirm and manage your order, but payment card details are generally handled by the relevant payment provider rather than stored directly by FLARRS.
Account information
If you create an account, we may collect your login details and information associated with your account.
Communications
Information you provide when contacting us with questions, requesting assistance or communicating with us through social media.
Website and device information
Information about how you access and use our website, which may include your IP address, browser and device details, pages visited, products viewed, shopping basket activity and interactions with our website. Some of this information may be collected through cookies and similar technologies, subject to applicable consent requirements.
Marketing preferences
Your email marketing preferences, subscription status and interactions with our marketing communications, where these are collected.
We do not intentionally collect more personal information than is reasonably necessary for the purposes described in this policy.
3. How we collect your information
We may collect personal information:
-
Directly from you when you place an order, create an account, subscribe to marketing or contact us.
-
Automatically when you browse or interact with our website, through cookies and similar technologies where applicable.
-
Through service providers that help us operate our website, process payments, deliver orders, provide customer support or manage marketing.
-
Through social media platforms when you interact with FLARRS or contact us through those platforms.
Where information is required to process an order or provide a service, choosing not to provide it may mean we cannot fulfil your request.
4. How we use your personal information
We use personal information for the following purposes.
To process and fulfil orders
This includes taking payment, arranging delivery, sending order confirmations and updates, managing returns and exchanges, and providing customer support.
To operate and improve our website
We use relevant information to maintain our online store, understand how visitors use it, troubleshoot problems and improve the shopping experience.
To communicate with you
We use your details to respond to enquiries, resolve order issues and provide information relating to purchases or services you have requested.
To send marketing communications
Where permitted by law, we may use your contact details to send information about FLARRS products, collections, offers and news. You can unsubscribe from marketing emails at any time using the unsubscribe link in the email.
To protect our business
We may use relevant information to prevent fraud, protect accounts, investigate suspicious activity, enforce our terms and protect our legal rights.
To meet our legal obligations
We may process information to comply with applicable laws, accounting requirements, tax obligations and lawful requests from public authorities.
5. Our lawful bases for processing
Under applicable data protection law, we must have a lawful basis for using your personal information. Depending on the circumstances, we rely on the following:
-
Contract: where processing is necessary to fulfil your order or provide a service you have requested.
-
Legal obligation: where we must process information to meet legal, accounting or tax requirements.
-
Legitimate interests: where processing is necessary for legitimate business purposes, such as customer service, fraud prevention and improving our services, provided your rights and interests do not override those interests.
-
Consent: where you have given permission for a particular use of your information, such as certain marketing or non-essential cookies.
Where we rely on consent, you can withdraw it at any time. This does not affect the lawfulness of processing carried out before consent was withdrawn.
6. Email marketing
We may send you marketing emails where you have consented to receive them or where another lawful basis for electronic marketing applies.
In certain circumstances, we may be permitted to contact existing customers about our own similar products where the legal requirements for the existing-customer exception are met. Where required, we will give you a clear opportunity to opt out when your details are collected and in every subsequent marketing message.
You can unsubscribe at any time by using the link provided in our marketing emails. We will then stop sending marketing emails covered by your opt-out, although we may retain limited information to record your preference and ensure we respect it.
We may use a marketing service provider such as Klaviyo to manage email subscriptions, send campaigns and operate relevant marketing flows. These providers may process information such as your email address, subscription status and interactions with emails on our behalf.
We do not treat signing up for an order confirmation or other essential transactional communication as automatic consent to receive marketing.
7. Cookies and similar technologies
Our website may use cookies and similar technologies to operate the online store, remember preferences and understand website usage.
Some cookies are necessary for essential website functions, such as maintaining your shopping basket and enabling checkout. Other cookies, including certain analytics technologies, may require your consent before they can be used.
Where consent is required, you can accept or reject non-essential cookies through our cookie consent tool. You should also be able to revisit your preferences through the available cookie settings.
You can manage cookies through your browser settings, although blocking certain cookies may affect website functionality.
The cookies and similar technologies used on our website may change as we update our store and services. Please consult our cookie settings for the choices currently available.
8. Who we share your information with
We may share personal information with trusted service providers where necessary to operate our business and provide our services. These may include:
Shopify
Our online store is hosted and operated using Shopify, which supports website functionality, checkout and order management.
Payment providers
Payment information is processed by the payment providers available at checkout. These may include Klarna and Clearpay, where offered, as well as other payment processors.
Marketing service providers
We may use providers such as Klaviyo to manage email subscriptions, send marketing communications and operate relevant marketing flows.
Delivery and fulfilment providers
We share the information needed to deliver your order, such as your name, delivery address and relevant contact details, with the delivery providers involved.
Website analytics and technical service providers
Where enabled, we may share relevant information with providers that support website analytics, performance measurement, security or fraud prevention.
Professional advisers and authorities
We may disclose information to accountants, legal advisers, regulators, law enforcement agencies or other authorities where necessary to meet legal obligations, protect our rights or respond to lawful requests.
We do not permit service providers acting on our behalf to use your information for unrelated purposes where they are restricted by their contractual obligations and applicable law.
We do not sell your personal information in the ordinary sense of selling customer details to third parties for money. This statement does not replace the need to describe accurately any data sharing that may occur through the technologies and services used on our website.
9. International transfers
Some of our service providers may process personal information outside the United Kingdom, including in countries where data protection laws may differ from those in the UK.
Where applicable data protection law requires safeguards for international transfers, we will use an appropriate legal transfer mechanism, such as an adequacy decision or approved contractual safeguards.
You can contact us using the details in this policy if you would like further information about relevant international transfers and safeguards.
10. How long we keep your information
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including fulfilling orders, providing customer support, meeting legal and accounting obligations, resolving disputes and enforcing our agreements.
The appropriate retention period depends on the type of information and why we hold it. For example, some transaction and accounting records must be retained for statutory periods, while marketing information may be retained while you remain subscribed or until it is no longer needed.
When information is no longer required, we will take appropriate steps to delete it or otherwise dispose of it securely, subject to any applicable legal obligations.
11. Keeping your information secure
We use appropriate technical and organisational measures to help protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmission or electronic storage is completely secure, and we cannot guarantee absolute security.
If you believe your personal information or account has been compromised, please contact us promptly at hello@flarrs.com.
12. Your data protection rights
Depending on the circumstances and applicable law, you may have the right to:
-
Access the personal information we hold about you.
-
Correct inaccurate or incomplete information.
-
Request deletion of your personal information where the law permits.
-
Restrict processing of your information in certain circumstances.
-
Object to certain types of processing, including direct marketing.
-
Request data portability where the legal conditions are met.
-
Withdraw consent where we rely on consent to process your information.
These rights are not absolute and may be subject to legal exceptions.
To exercise your rights, contact hello@flarrs.com. We may need to verify your identity before responding to a request.
You can unsubscribe from marketing emails at any time using the unsubscribe link in the message.
13. Complaints
If you have a concern about how we handle your personal information, please contact us first at hello@flarrs.com so we can try to resolve it.
You also have the right to complain to the relevant data protection authority. In the UK, this is the Information Commissioner's Office (ICO).
You can find information about making a complaint at https://ico.org.uk/make-a-complaint/.
14. Children's privacy
Our website is not intended to encourage children to make purchases independently. We do not knowingly collect children's personal information for purposes that are not permitted by applicable law.
If you believe a child has provided us with personal information inappropriately, please contact us at hello@flarrs.com so we can assess the matter and take appropriate action.
15. Third-party websites
Our website may contain links to third-party websites or services. If you follow a link to a website we do not operate, its own privacy policy and terms will apply.
We are not responsible for the privacy practices or content of third-party websites. We recommend reviewing their policies before providing them with personal information.
16. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, service providers or legal obligations.
The latest version will be published on our website with the revised "Last updated" date.
17. Contact us
If you have questions about this Privacy Policy or how we use your personal information, please contact:
FLARRS Limited
59 (Subway) Church Place
Lurgan, Craigavon
Northern Ireland, BT66 6HD
Email: hello@flarrs.com